Vision of the Company:
To be the leading financial institution in the region
Mission:
To be a customer oriented company that offers valuable financial services.
Core Values:
Integrity
Corporate social responsibility
Customer service
Owners of the Company:
Describe the people who own the business in terms of who they are along with their experience and qualifications
Note down the abilities of the people who run their business and the staff that will be hired
Business Profile:
Outline the intentions of the business
Economic Viability:
Provide an assessment of the company’s economic environment
Target Market:
Outline the market that the business is intended for
Marketing plan